David Braithwaite
Whether it’s in his business, his coaching, or his relationships, David knows empathy is the secret to helping people achieve the life they’ve always wanted.
A financial planner, BBC Radio contributor, and conference speaker with multiple businesses under his belt, David discovered a love for making money by selling things very early on in life, and he lives by the ethos that if we do enough of the right thing and add value, then the money will follow.
For all his big accomplishments and front stage roles, however, David remains utterly transfixed by the small moments that make up our lives and the shared experiences, both positive and negative, that tie us together—by what happens behind the scenes of our success. He believes it’s these stories that make us who we are, but we’ll never learn from one another or connect in meaningful ways unless we have the courage to share them.
Informed by this belief in the power of story and community, David’s approach to coaching involves listening generously and facilitating thoughtfully. In other words, it’s all about empathy. He’s a master at putting himself in his clients’ shoes and making them feel seen, heard, and supported enough to grow. His guiding purpose in everything he does? Helping people reach their goals.
David resides in Sevenoaks, Kent.
Entrepreneurship
Citrus Financial Management Ltd — Managing Director
Citrus Conveyancing Ltd — Co-Director
Citrus Healthcare Ltd — Co-Director
Published Resources & Thought Leadership
BBC Radio: Kent’s Dominic King Show
Fun Facts
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First Job
Paperboy -
Favorite Sport
Skiing -
Favorite Hobby
Paddleboarding -
Favorite Podcast
Diary of a CEO (DOAC) -
Favorite Movie
Anything from the James Bond franchise -
Favorite Travel Destination
Salcombe in Devon
What Members Have To Say About David
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“David's energy drew me to his sessions. There's fun and lightheartedness, which is appreciated when business is tough. His anecdotes add a human touch and bring levity to sometimes serious moments in business.”
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“David brings great energy to the room. He applies tools and practices to his own business, using real-world examples that add depth and understanding. His workshops are always a good vibe, and the way he explains things makes it easy to grasp.”